Reed Kram and Clemens Weisshaar founded KRAM/WEISSHAAR in Munich and Stockholm in 2002. The office engages in the design of spaces, products and media and engages designers, architects and engineers from Germany, Spain, Sweden, the UK, the US and Japan.

With their seminal projects for PRADA's Epicenter Stores in Los Angeles and New York with Rem Koolhaas, and their work for AUTHENTICS, CLASSICON, MOROSO and NYMPHENBURG they quickly garnered wide international recognition. The break-through for Kram and Weisshaar was the project BREEDING TABLES (2003-ongoing). In this project their approach towards intelligently intertwining product development and media design, while taking advantage of the newest technological possibilities, is paradigmatically outlined. The product of BREEDING TABLES is tables — not a single one to be copied, but an indefinite number of different tables. With BREEDING TABLES the designers bid farewell to the idea of designing one product to be mass manufactured as a reproduction of the original prototype. In fact they have developed a process that allows for the production of a multitude of individually different products — tapping the full potential of current production technologies.

The projects of KRAM/WEISSHAAR stand for a new form of integrated product and process development — and thus for a new way of thinking design.

SELECTED EXHIBITIONS

2010 THE DOUBLE CLUB, Fondazione Prada, London.
2009 JUST IN:recent acquisitions from the collection, MOMA, New York.
2008 "VTOL: Vertical Takeoff and Landing," Lichtenstein Palace, Vienna.
2008 "Economies of Scale," Sotheby's, Vienna.
2008 "Flexibility," Ex-Carceri/Le Nuove, Turin.
2008 "Vendôme," Design Miami/Basel, Basel.
2007 "30-Year Anniversary show of the Permanent Collection," Centre Pompidou, Paris.
2006 "Breeding Tables," Tank Installation, Design Museum, London.
2005 "Jung & Deutsch," Goethe Institut Berlin and Tokyo.
2005 "La Raccolta," Spazio Krizia, Milan.
2004 "Content," Nationalgallerie Berlin, Germany.
2003 "Architecture, Media, Industrial Design for PRADA," Ospedale degli Innocenti, Florence.
2001 "Stealing Eyeballs," K/Haus & Museum in Progress, Vienna.

COLLECTIONS

Museum of Modern Art, New York
Centre Pompidou, Paris
Fondazione Prada, Milan
La Triennale di Milano Design Museum, Milan
Pinakothek der Moderne, Munich
Vitra Design Museum, Weil am Rhein
Various Private Collections

CLIENTS

ACNE art & industry
Artek
Authentics
The Bavarian Crown Estate
Classicon
Fondazione Prada
Herzog & de Meuron
Messe Frankfurt
Moroso
Office for Metropolitan Architecture
Nymphenburg
Prada
PriceWaterhouseCoopers
Venini
The Volkswagen Group
Various Private Clients

CONTACT

To apply to work at Kram/Weisshaar send an email to work "at" kramweisshaar.com

For general inquiries send an email to office "at" kramweisshaar.com